RUMBA! Kinnie Adds A New Spiced-Rum-Flavoured Drink To Aperitivo Range
A new alcoholic drink has just been introduced to Kinnie’s aperitivo range – say hello to Rumba!
Following the successful launch of its Aperitivo range in 2021 with Kinnie Spritz, the beloved Maltese drink has now unveiled Rumba, “infused with natural spiced rum flavourings and Kinnie’s unmistakable bittersweet flavour”.
Kinnie Rumba is the perfect drink for those looking to add a spiced twist to their aperitivo moment, whether unwinding after work, celebrating with friends, or embracing the energy of the day or night,” said Ms Clara Bugeja Jensen, Kinnie Brand Executive.
This new ready-to-drink is a Kinnie- infused alcoholic aperitivo with natural spiced rum flavourings and 4.0% ABV. Kinnie Rumba is a spirited blend of Mediterranean zest and Caribbean-Cuban rhythm, a bold aperitivo that invites you to sip, sway, and savour the moment.
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“Kinnie has long been known to be an extremely versatile mixer, widely used in cocktails and aperitivos by consumers and bartenders alike. With the Kinnie Aperitivo range we are reimagining the classic Kinnie flavour with an original twist on popular drinks and cocktails,” said Ms Susan Weenink Camilleri, Head of Sales & Marketing.
The team behind Kinnie Rumba suggests for the drink to be served with ice and a wedge of lime. It is available in stores in a 25cl glass bottle.
and in a convenient 4-pack format. As part of its promotional launch offer, a Kinnie Rumba branded glass will be given to consumers with every 4-pack purchase. This offer is available until stocks last.
Will you be doing a taste test of Kinnie’s latest aperitivo?
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