Commuters expecting another boring, traffic-filled journey through St Julian’s were treated to one hell of a surprise as the iconic LOVE sign was turned into a pop-up drive-thru handing out treats in the form of Burger King bags to all those lucky enough to be passing by at the right time.
Poking through the ‘O’ as naturally as they would a window, two workers delighted onlookers under the light of a massive recreation of their logo at around 9pm
While we’re not sure what’s going on and why this is happening, we’re definitely 100% here for it.
Unsurprisingly, the promise of free food in Malta was enough to cause a commotion on the streets. Bystanders cheekily started to edge closer to the action, at first to get a better look, but eventually hoping to slide into the good graces of those handing out take-away bags to people.
Happening right under the nose of rival fast-food chains (as well as a police station), the chaotic initiation is very on brand for Burger King, which – even internationally – goes out of its way to make light of the should-be friendly competition in the burger chain world.