Attention coffee lovers: here’s your chance to blend your passion for that morning brew with a powerful drive to make a difference!
When you think of Nescafé, the first thing that might come to mind is that comforting aroma of freshly brewed coffee. But delve a little deeper, and you’ll find a brand that’s deeply committed to societal change, especially here in Malta.
This year, as the cyclists of the Lifecycle Challenge gear up to traverse the picturesque terrains of Thailand and Malaysia, they do so with the backing of a brand that’s been by their side for over half a decade and whose commitment to the cause is as strong as ever.
In fact, Nescafé will be extending its longstanding support to Lifecycle for another two years.
The Lifecycle Challenge is a testament to human spirit, endurance, and the collective drive to make a tangible difference. And this October, as the participants pedal through diverse landscapes, they carry with them not just the hopes of those battling renal disease, but also the unwavering support of Nescafé.
The bond between Nescafé and the Lifecycle Foundation is anchored in a shared vision.
Over the past five years, the partnership has flourished and developed and Nescafé emerging as a true partner, supporter and advocate of the foundation’s mission, which extends beyond the annual cycling challenge.
Lifecycle’s commendable efforts range from patient support and educational campaigns to funding essential research and equipment. At the heart of each endeavour lies an unwavering commitment to individuals with renal disease.
For Nescafé, this alliance signifies more than just corporate social responsibility. It mirrors the brand’s intrinsic values and its dedication to nurturing communities.
“Our collaboration with the Lifecycle Foundation is more than a partnership. It’s a journey we embark on together, fortified by shared values, mutual respect, and an unwavering commitment to fostering positive change in society,” said Nescafé representative, Charlene Ellul.
As anticipation builds for the 2023 Lifecycle Challenge, it’s essential to recognise and appreciate the brands and organisations that fuel such initiatives. Nescafé’s sustained partnership with the Lifecycle Foundation exemplifies the remarkable outcomes possible when businesses and NGOs unite with a shared vision.
Nescafé is proud to support Lifecycle and looks forward a future relationship based on commitment, collaboration, and coffee.
Donations to the LifeCycle (Malta) Foundation can be made via Revolut on 9932 9101, by PayPal on this link and via SMS: 5061 7370 for €2.33; 5061 8920 for €6.99; 5061 9229 for €11.65; or via a call to 5160 2020 for €10; 5170 2005 for €15; and 5180 2006 for €25.
Donations can be made also via bank transfers via Swift code VALLMTMT, IBAN MT 18 VALL 22013000000014814521017, with the Bank name being Bank of Valletta, and account number 14814521017.
Tag someone who needs to know!