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Pioneering Experiential Retail: Bortex & Friends Is Redefining Shopping

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Bortex is redefining shopping. Transforming a trip to the stores into a holistic experience, with a little help from their friends.

Teaming up with other industry leaders Frank’s Gentlemen’s Essentials, Manouche Craft Bakery and Percy Nobleman Barbers, Bortex (& Friends) are redefining what it is to be a gentleman in the 21st century.

The Bay Street store has been transformed into a distinctive space where men can be themselves and enjoy each other’s company. The environment has the finesse and style of some of the chicest spots in the world.

Gents of all ages can be fitted for a new suit, update their wardrobe, get a haircut and a shave or even sit down for a quiet coffee and bite to eat.

Open daily from 10am until 10pm, Bortex & Friends offers an unexpected oasis amidst the hustle and bustle of St Julian’s.

Courtesy of Frank’s you can enjoy fine wine, whisky, gin and even cigars. They also stock a curated collection of gifts guaranteed to add that special touch to any man cave.

Percy Nobleman Barbers offer massages, eyebrow threading and a wealth of expertise when it comes to male grooming – you’ll walk out feeling like a brand-new man.

Refresh your wardrobe from the Bortex staple of leading brands including Ralph Lauren, Vilebrequin, MC2 St Barth, Barbour, Pepe Jeans and Hackett Aston Martin.

And you can do all this while enjoying a sweet treat at Manouche Craft Bakery & Bistro or a glass of red thanks to the temperature-controlled wine cellar that they have in store.

This creative retail model is giving men in Malta the ultimate gentleman’s shopping experience. But, it can also be the perfect destination to find that present for someone special.

With options ranging from old school shaving kits to unique replicas and models – you’ll be able to find an original gift in no time.

The location in the heart of the island’s entertainment mecca means you can get groomed, suited and booted before heading out to the cinema, dinner or even a club.

Bortex & Friends will also be hosting glamorous fashion shows, one-of-a-kind bachelor events and countless other unique experiences. 

There are whisky, wine and gin tasting sessions where you can experience the nuanced flavours synonymous with top-shelf gins, wines that get better with age, and wonderfully crafted whisky. An entire range of tasting menus perfect for any occasion. 

Whether you do it for fun or to celebrate your engagement, birthday, or other special occasion this experience will give you a taste of some of the world’s best boutique alcoholic beverages.

Cigar lovers will appreciate the variety of the world’s finest and most exotic cigars from the largest humidor on the islands.

Why not pamper yourself and your groomsmen before your big day? Or choose groomsman gifts from a unique selection? 

Whether it’s a treat for yourself, a birthday gathering, or even a one-of-a-kind team-building event, all you need to do is decide what you want to experience, and Bortex & Friends will take care of the rest.

Get in touch with them to book your experience today.

Tag someone who loves fine things.

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Greta's a creative person who loves to lend a hand to anyone in need. She's also quite quick when it comes to writing... and talking. You can see what shenanigans she gets up to on her personal instagram @littlegretz or shoot her an email at [email protected]!
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Bortex & Friends
Bortex is reinventing shopping for men, with a little help from their friends. A dedicated space for men to hang out, have a coffee or wine, get a shave or a haircut and browse the latest menswear from local & international brands.
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