Air Malta will be adopting gender neutral language in their communication from now on. While customers used to be welcomed as ‘ladies and gentlemen’, the company will address customers as ‘guests’ moving forward.

“Diversity and equality are core values at Air Malta, and the airline welcomes all its customers, irrespective of their nationality, race, political ideology, religion, and gender,” Air Malta said in an announcement this morning.

The airline’s Executive Chairperson David G. Curmi stated that their customer-facing staff will be using more gender-neutral language when addressing their customers, both inflight and on the ground.